Marketing your hotel online is essential in today’s digital age. By having an online presence, you can reach a much larger audience and attract more guests to your hotel. Online marketing allows you to target specific demographics and tailor your message to potential guests. You can use social media, email campaigns, pay-per-click advertising and even influencer marketing to reach your target audience.
Having a website for your hotel is also crucial as it serves as a 24/7 online brochure and can be used to showcase your hotel’s amenities, rooms and location.
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